The SEOptimer Blog

Table of Contents Introduction What is website QA? How does QA differ from other testing types? QA vs user testing QA vs functional testing QA vs requirements testing QA vs design testing Other testing types: Why is it important? How...

Table of Contents What is website taxonomy? The benefits of website taxonomy Metadata Type of metadata Why is context crucial? Goals of taxonomies Creating an effective taxonomy Determine the primary purpose Do keyword research for each section of the...

Table of Contents Introduction What to Include Site structure Why your site structure is important Website layout Homepage / landing page Above the fold Below the fold Features Style Guide Resources Navigation Top navigation Fixed top navigation Static sidebar navigation Static bottom navigation Caveat Template In conclusion   Introduction   Whether you are...

Table of Contents Quick explanation of what a Favicon is How to Install Favicons Correctly Common reasons your Favicon is not showing up Syntax errors Your browser has cached your site as one without a...

Table of Contents What are Ready More Buttons and Why Are They Useful? ‘Read more’ button best practices Text legibility Use of contrast Actionable words Adding benefits Keep it short and sweet Use ‘click triggers’ Mobile-first Personalize Stay in the flow How...

Table of Contents Introduction What is pagination? Examples of sites where pagination is used Crazy Coffee Crave Influence On YouTube Oscar Hunt SlideShare Search Engine Why use pagination? Better user experience Easier navigation How does pagination impact SEO? Affects your site’s crawling by...

Table of Contents Best practices when designing a footer Introduction Creation of internal links Prompting for action Easier navigation Links to brand properties A source of important information Helps with passing link equity Helps to build credibility and trust What...

You have invested a considerable amount of time, effort and money to build a site that serves your customers or audience, and your business goals. You have worked really hard...

A website design questionnaire is a survey that you pass to your website design clients to learn exactly what they want out of their new site.   The questionnaire will help...

Why do you need to view your site’s source code? It helps with checking for title tags Countercheck meta descriptions Countercheck your Heading tags Countercheck scripts Countercheck Security Check for...