24
Oct
in SEO Concepts
What do we really mean by content length? Does it refer to the number of words, images or graphics? Does a one-hour long video mean that it packs more value...
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The SEOptimer Blog
Helpful hints and articles about SEO, as well as stories about our journey
23
Oct
Whether creating a page or a post, the WordPress title input is provided in the editor so that WordPress can effectively generate the title. Your theme should then declare its...
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22
Oct
22
Oct
What is SSL? SSL (Secure Socket Layer) is a security technology that establishes an encrypted link between servers and clients. Servers, in this case, are usually web servers (which are “house”...
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21
Oct
We’ll explain later in this article how displaying email might influence your SEO, but first let’s discuss some related material. What we can say for sure is that how you display...
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21
Oct
If you’ve already read our guide on how to create title tags on WordPress, you might have noticed that the meta description input for each is just underneath the title...
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18
Oct
What is a Sitemap? A sitemap is a way to organize a website while identifying the URLs and data under each section. The XML document contains instructions for search engine bots. Also,...
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09
Oct
Maybe you don’t like your job, and you want to start taking on digital marketing projects with the end goal of becoming a full-time freelancer. Maybe you’re already a freelancer, but...
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09
Oct
in SEO Concepts
Want to optimize your website’s SEO, in the hopes of ranking on the first page of Google? Then you’ve got to work on your backlinking strategy. In this guide, we...
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09
Oct
In this day and age, you’d be hard-pressed to find a business that doesn’t have a Facebook page. But if you’re simply posting on your social media accounts once or...
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26
Sep
What are Broken Links? A broken link is a web-page that can't be found or accessed by a user, for various reasons. Web servers will often return an error message when...
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26
Sep
26
Sep
What is a Favicon? A favicon is a small 16×16 pixel icon that serves as branding for your website. Its main purpose is to help visitors locate your page easier when...
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26
Sep
26
Sep
in SEO Concepts
What is Robots.txt? Robots.txt is a file in text form that instructs bot crawlers to index or not index certain pages. It is also known as the gatekeeper for your entire...
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26
Sep
What is Keyword Consistency? Keyword consistency can be defined as having keywords or sets of keywords that you want to rank spread out over the various elements of a web page. Keyword...
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24
Sep
What is Page Speed? The term page speed refers to the amount of time your media content or web page will take to download from the website hosting server to the...
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11
Sep
The client onboarding process is an increasingly important part of the sales and marketing funnel. Not only are you introducing a new client to your team, but you’re also introducing your...
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07
Sep
What is the Alt Attribute? Alternative text, "alt attribute" or “alt text” is an HTML attribute that describes an image as a text. Alt attributes are not seen by users but...
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07
Sep
What is a Viewport? Viewport is a meta tag located in the <head> of the HTML. It’s the visible part of a web page that a user can see from their...
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07
Sep
What are Header Tags? HTML header tags are used to differentiate different levels of headings and sub-headings within a page. You can think of header tags as the table of contents inside...
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06
Sep
What is a Meta Description? A meta description is an HTML tag that specifies and summarizes the content of the page. The meta description is located in the head section of...
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05
Sep
Knowing how to promote your website online is the most important digital marketing skill to have these days. People consume online content through multiple channels, so it’s essential to plan...
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04
Sep
What is a Title Tag? A title tag is a piece of HTML code located in the <head> element that tells search engine users what the topic of the webpage is. The...
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27
Jul
Creating a strong brand positioning strategy is not an easy task in today’s highly saturated markets. People’s attention spans are shorter than ever before and running a company website is...
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04
Jul
in SEO Concepts
URLs are important in the digital marketing industry, especially in the field of SEO. URLs are the address of our online home – our website, which we want to rank...
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02
Jul
02
Jul
What is Hreflang? Hreflang is a code that signals to your computer what the language of your article is. It helps to prioritize your content in search results for people using...
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21
Jun
21
Jun
Great news, folks! For customers on our White Label and Embedding plan, you can now send new lead data entered on your Embedded Audit form to any application that supports...
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