12
Oct
Table of Contents What are the 4 P's of Marketing? Marketing Mix Definition History of the 4 P's The First P of Marketing: Product + Example The Second P of Marketing: Price + Example The Third...
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Digital Marketing
Articles and guides for digital agency owners and digital marketing professionals covering agency growth & lead generation, omnichannel strategy, email marketing, social media marketing and paid channels.
14
Sep
Table of Contents What does CPC Stand For? What is CPC Advertising? How to Calculate CPC PPC Cost CPC Benchmarks Per Industry CPC vs. CPM CPC vs. CPA How to Optimize CPC in Google Adwords Relevant Ads Choosing the Right...
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24
Aug
Marketing professionals and business owners value search engine optimization – after all, it leads to over 300% more traffic to websites than does social media. It can be hard to...
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17
Aug
17
Aug
Table of Contents Why Agency Logos Matter Top 15 Best Marketing Company Logos Jives Media Direcly SocialLeaf Marketing The Spark Group JumpFly Archetype Copywriting Digital Natives Tinuiti KOTA Tuff Listen Creative By All Means ClickRay Dream Theory Creative Sponge How to Design the Best Creative Agency Logo Crafting the...
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02
Aug
Table of Contents Basic Parts of a Webpage Important Website Concepts in 2021 Website Builders and Content Management Systems Technical Website Parts Hosting Today’s business landscape is a hybrid of in-person and digital experiences. Building a...
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15
Jul
15
Jul
Clients hire marketing agencies to oversee ad campaigns, social media strategy, customer acquisition, and many other facets of promoting and building their businesses. Client reporting is one important way marketing...
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06
Jul
06
Jul
Table of Contents 1. Search Engine Journal 2. HubSpot 3. SEOptimer 4. Ogilvy Ideas 5. Copyblogger 6. Social Media Examiner 7. BBDO 8. Moz Blog 9. Seth Godin Blog 10. 360i 11. Amsive Digital 12. AdAge 13. WebMarketers 14. Orbit Media Studios 15. Kissmetrics 16. Clutch 17....
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29
Jun
Table of Contents What is SMB Marketing? What makes a Business Small or Mid-sized? How to have a Successful SMB Marketing Strategy? 1. Leverage SEO 2. Setup and use Google My Business 3. Invest in Content...
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15
Jun
Connected marketing is a relatively new catchphrase that reflects marketers’ attempts to keep pace with a rapidly shifting technological and relational landscape. Connected marketing offers a way to integrate disparate marketing...
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01
Jun
01
Jun
Table of Contents What is Content Production What is the difference between Content Production and Content Strategy? Step 1: Goal Setting Step 2: Decide what types of Content to Produce Cornerstone, Gated, and Evolving Content Digital,...
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