The SEOptimer Blog


Helpful hints and articles about SEO, as well as stories about our journey

Table of Contents What is website taxonomy? The benefits of website taxonomy Metadata Type of metadata Why is context crucial? Goals of taxonomies Creating an effective taxonomy Determine the primary purpose Do keyword research for each section of the...

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Table of Contents Quick Overview Identify the affected page(s) or URL(s) Identify the reason for the notification Wrong URL format Pages that should be indexed How to verify your Robots.txt is correct on WordPress? Pages that should...

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Table of Contents Introduction What to Include Site structure Why your site structure is important Website layout Homepage / landing page Above the fold Below the fold Features Style Guide Resources Navigation Top navigation Fixed top navigation Static sidebar navigation Static bottom navigation Caveat Template In conclusion   Introduction   Whether you are...

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Table of Contents What are Ready More Buttons and Why Are They Useful? ‘Read more’ button best practices Text legibility Use of contrast Actionable words Adding benefits Keep it short and sweet Use ‘click triggers’ Mobile-first Personalize Stay in the flow How...

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Table of Contents Introduction What is pagination? Examples of sites where pagination is used Crazy Coffee Crave Influence On YouTube Oscar Hunt SlideShare Search Engine Why use pagination? Better user experience Easier navigation How does pagination impact SEO? Affects your site’s crawling by...

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Table of Contents Overview What is IP canonicalization? Why is IP canonicalization important for SEO? Unique content gets to rank Site ranks higher Checking for IP canonicalization issues 1.Enter your site’s IP address into your browser How to...

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  Table of Contents Why you need to find all the pages on your site How your content actually gets to be seen What is crawling and indexing? Links Sitemaps CMS What is indexing? Using robots.txt Using ‘noindex’ What are orphan...

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