Table of Contents Introduction What is website QA? How does QA differ from other testing types? QA vs user testing QA vs functional testing QA vs requirements testing QA vs design testing Other testing types: Why is it important? How...
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Table of Contents What is website taxonomy? The benefits of website taxonomy Metadata Type of metadata Why is context crucial? Goals of taxonomies Creating an effective taxonomy Determine the primary purpose Do keyword research for each section of the...
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Overview We assume you have set up the look and feel of your White Label Report and configured your Embed Form as per our other guide ‘How To Guide for Installing...
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Overview We assume you have set up the look and feel of your White Label Reports and configured an Embed Form as per our other guide ‘How To Guide for Installing...
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Overview In this article we’ll guide you through the process of adding an SEOptimer Embed Form to a website created on the Wix.com platform. We assume that you have built your Wix...
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Overview In this article we’ll guide you through the process of adding the SEOptimer Embedded Audit Tool to a website created on the weebly.com platform. This guide assumes that your Weebly site...
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Overview In this article we’ll guide you through the process of adding an SEOptimer Embed Form to a website created on the Squarespace.com platform. This guide assumes that you have registered with...
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Installing The Embedded Form using Wordpress We assume you have set up the look and feel of your report and configured embed form as per our other guide ‘How To Guide...
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Table of Contents Quick Overview Identify the affected page(s) or URL(s) Identify the reason for the notification Wrong URL format Pages that should be indexed How to verify your Robots.txt is correct on WordPress? Pages that should...
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Table of Contents Introduction What to Include Site structure Why your site structure is important Website layout Homepage / landing page Above the fold Below the fold Features Style Guide Resources Navigation Top navigation Fixed top navigation Static sidebar navigation Static bottom navigation Caveat Template In conclusion Introduction Whether you are...
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Table of Contents Quick explanation of what a Favicon is How to Install Favicons Correctly Common reasons your Favicon is not showing up Syntax errors Your browser has cached your site as one without a...
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Table of Contents What are Ready More Buttons and Why Are They Useful? ‘Read more’ button best practices Text legibility Use of contrast Actionable words Adding benefits Keep it short and sweet Use ‘click triggers’ Mobile-first Personalize Stay in the flow How...
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Table of Contents Introduction What are inbound links? Other types of links Outbound links Internal links Why are inbound links important? Higher rank in search engine results Increased traffic Increased brand awareness Creates a chance for business relationships How to get...
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Table of Contents Introduction What is pagination? Examples of sites where pagination is used Crazy Coffee Crave Influence On YouTube Oscar Hunt SlideShare Search Engine Why use pagination? Better user experience Easier navigation How does pagination impact SEO? Affects your site’s crawling by...
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Table of Contents Best practices when designing a footer Introduction Creation of internal links Prompting for action Easier navigation Links to brand properties A source of important information Helps with passing link equity Helps to build credibility and trust What...
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Table of Contents What is a landing page redirect? How does it work? How do landing page redirects impact SEO? They result in uncrawlable landing pages They result in bad user experiences How to fix landing...
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Table of Contents Overview What is IP canonicalization? Why is IP canonicalization important for SEO? Unique content gets to rank Site ranks higher Checking for IP canonicalization issues 1.Enter your site’s IP address into your browser How to...
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Table of Contents Introduction The pro-hyphen use school of thought The anti-hyphen use school of thought Putting the two schools to the test: do hyphens impact SEO? The verdict A note about top-level domains and sub-pages Top-level...
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Table of Contents What are Google related searches? Why is it important? Searches related to SEO Examples of Google related searches in action How do Google related searches work? Mobile related searches How do we use Google...
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You have invested a considerable amount of time, effort and money to build a site that serves your customers or audience, and your business goals. You have worked really hard...
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Table of Contents Why you need to find all the pages on your site How your content actually gets to be seen What is crawling and indexing? Links Sitemaps CMS What is indexing? Using robots.txt Using ‘noindex’ What are orphan...
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A website design questionnaire is a survey that you pass to your website design clients to learn exactly what they want out of their new site. The questionnaire will help...
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What is 404? So, how would you define a 404? Why 404 errors should get you concerned The impact of 404s on SEO Loss in PageRank Bad user experience What should you do about...
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Why do you need to view your site’s source code? It helps with checking for title tags Countercheck meta descriptions Countercheck your Heading tags Countercheck scripts Countercheck Security Check for...
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So you’ve started your very own restaurant, but you aren’t getting as many customers as you’d like. Well, here’s the thing: simply relying on friends and family to help you...
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