23
Nov
What is a Favicon Favicons make it easier for users to identify your site when they have many tabs on the web browser open. Favicons are usually displayed just before the...
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The SEOptimer Blog
Helpful hints and articles about SEO, as well as stories about our journey
21
Nov
What is a Read More Button and Why are They Useful? A read more button as a website element that allows you to truncate content so only a part of the...
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23
Oct
in SEO Concepts
If you have been around people doing Search Engine Optimization (SEO), you may have heard them passionately talk about why you need to have links on your site. In this...
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15
Oct
Not all sites can have all their information on a single page. Websites may need to use multiple pages for easier navigation, better user experience, buyers journey, persona, etc. A good...
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01
Oct
Table of Contents Best Practices When Designing a Footer Creation of Internal Links Prompting for Action Easier Navigation Links to Brand Properties A Source of Important Information Helps With Passing Link Equity Helps to Build Credibility and Trust What...
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18
Sep
in SEO Concepts
Have you ever used a tool like PageSpeed Insights or GTMetrix to check the performance of your site? When the analysis is complete, you may have seen a warning mentioned...
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08
Aug
08
Aug
in SEO Concepts
There are two ways to access a site. Using the IP address (as in 157.19.0.1) and using the domain name (as in www.abc.com). Ideally, both your domain name and IP...
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01
Aug
in SEO Concepts
What your domain should include or not include has been an ongoing discussion among brands, webmasters and marketers. Should a domain include special characters like hyphens or underscores? Does having...
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29
Jul
in SEO Concepts
What are Google Related Searches? These are the 8 search results at the bottom of the rest of the results. These results can give you insights about user intent and pain points....
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12
Jul
You have invested a considerable amount of time, effort and money to build a site that serves your customers or audience, and your business goals. You have worked really hard...
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20
Jun
Think about it. Why do you create a website? For your potential customers or audience to easily find you and for you to stand out among the competition, right? How...
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10
Jun
A website design questionnaire is a survey that you pass to your website design clients to learn exactly what they want out of their new site. The questionnaire will help...
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20
May
in SEO Concepts
Should 404 errors be every webmaster’s nightmare? Is this a truth or a myth that needs to be debunked? What are 404 errors? What impact do they have on SEO?...
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08
May
Your site’s source code is what “powers” your site. It is what determines your webpages’ feel, outlook, and functionality, helping you achieve great user experiences and other brand goals like...
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28
Apr
28
Apr
So you’ve started your very own restaurant, but you aren’t getting as many customers as you’d like. Well, here’s the thing: simply relying on friends and family to help you...
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10
Apr
in SEO Concepts
From time to time, you may need to move your site. This could be due to a redesign, rebranding, landing page A/B testing for the purpose of marketing, domain change,...
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26
Mar
Have you gone through the hard work of setting up a new marketing agency, only to run into the challenge of how to get SEO leads? If that is the...
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06
Mar
06
Mar
What is Webpage Size? The term webpage size in the SEO world refers to the downloaded file size of a given web page. The webpage size consists of all the files that...
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31
Jan
We're constantly listening to what our customers tell us, and use that feedback to make SEOptimer a better product. As part of that, we've been launching a number of exciting...
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07
Nov
in SEO Concepts
What is meta charset? A charset or character set in full is essentially a set of characters recognized by the computer the same way the calculator can identify numbers. Each of...
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07
Nov
If you’ve created a Facebook page or Twitter account for your business, chances are, you’ll already have linked to your website within your profile. After all, you don’t just want...
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01
Nov
The average website conversion rate is just 2.35%, which means that for every 100 visitors that land on your site, only 2 of them will convert. Now, if you want...
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25
Oct
Different CMS platforms provides different steps to how you can update your Title Tags and Meta Description for each page or post. This guide is here to help you optimize...
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25
Oct
You’ve worked on how to optimize your title tag and followed our best practices. If you haven’t read our guide you can find it here: What is title tag What is meta...
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24
Oct
in SEO Concepts
What do we really mean by content length? Does it refer to the number of words, images or graphics? Does a one-hour long video mean that it packs more value...
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