Table of Contents Overview What is IP canonicalization? Why is IP canonicalization important for SEO? Unique content gets to rank Site ranks higher Checking for IP canonicalization issues 1.Enter your site’s IP address into your browser How to...
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Table of Contents Introduction The pro-hyphen use school of thought The anti-hyphen use school of thought Putting the two schools to the test: do hyphens impact SEO? The verdict A note about top-level domains and sub-pages Top-level...
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Table of Contents What are Google related searches? Why is it important? Searches related to SEO Examples of Google related searches in action How do Google related searches work? Mobile related searches How do we use Google...
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You have invested a considerable amount of time, effort and money to build a site that serves your customers or audience, and your business goals. You have worked really hard...
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Table of Contents Why you need to find all the pages on your site How your content actually gets to be seen What is crawling and indexing? Links Sitemaps CMS What is indexing? Using robots.txt Using ‘noindex’ What are orphan...
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A website design questionnaire is a survey that you pass to your website design clients to learn exactly what they want out of their new site. The questionnaire will help...
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What is 404? So, how would you define a 404? Why 404 errors should get you concerned The impact of 404s on SEO Loss in PageRank Bad user experience What should you do about...
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Why do you need to view your site’s source code? It helps with checking for title tags Countercheck meta descriptions Countercheck your Heading tags Countercheck scripts Countercheck Security Check for...
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What is a wildcard redirect? Some exceptions: A DNS record will not cover root domains Catch-alls do not override already existing records Other exceptions: What about a 301 redirect? ...
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Table of Contents What is meta charset? How does it work? Why is it important? Is it a ranking factor for SEO? How can I add it if I need to? Different types of charset ASCII Unicode UTF-8 UTF-16 UTF32 In conclusion What...
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