Complete Semrush Alternative for Marketers and Growing Agencies

A simpler, more affordable alternative to Semrush that gives you all the essential SEO tools to focus on what actually improves rankings and moves the needle.

More affordable pricing
Easier to use interface
All the essential features and tools you need for SEO success

Start Free Trial

Semrush vs SEOptimer: Feature Comparison

Check how SEOptimer compares to Semrush

Semrush
SEOptimer
Price
Price
$549 per month
Price
$59 per month
White Label Reports
White Label Reports
$20 per month extra
White Label Reports
Scheduled Reports
Scheduled Reports
5
Scheduled Reports
50
Embeddable Audit Form
Embeddable Audit Form Embeddable Audit Form
SEO Task Management
SEO Task Management SEO Task Management
Local SEO Insights
Local SEO Insights
$30 per month extra
Local SEO Insights
Keyword Tracking
Keyword Tracking Keyword Tracking
Keyword Research
Keyword Research Keyword Research
SEO Crawler
SEO Crawler SEO Crawler
Backlink Monitoring
Backlink Monitoring Backlink Monitoring
Backlink Research
Backlink Research Backlink Research
Report Sharing by Link
Report Sharing by Link
$20 per month extra
Report Sharing by Link
Additional User Seats
Additional User Seats
$45 per additional user per month
Additional User Seats
Bulk SEO Reports
Bulk SEO Reports Bulk SEO Reports
Starts at $100 per month extra
Data is based on the equivalent highest plan Semrush One Advanced plan: https://www.semrush.com/pricing/#semrush-one

Why is SEOptimer the Best Semrush Alternative for SEO?

SEOptimer is a complete, easy-to-use Semrush alternative that gives you all the core SEO tools you actually need.

While Semrush covers a huge range of marketing functions, many users often find themselves paying for tools they don’t actually need.

For marketers, freelancers, and growing agencies looking for the best Semrush alternative, SEOptimer keeps your workflow focused, fast, and frustration-free — so you can stay on top of your SEO without navigating an overly complex dashboard.

Don’t Take Our Word for It

How are we rated in independent sources?

Semrush
SEOptimer
4.6
4.7
4.5
4.6
Starts from $139 per month Starts from $29 per month

All the Core Tools You Need for SEO Success

SEOptimer gives you access to all the essential tools you need to grow your SEO performance, no matter which plan you choose.

From website audits and keyword data to backlink insights, rankings, and reporting, every tier includes the features that matter most.

You get everything required to improve visibility and deliver real results, without costly upgrades just to access core functionality.

deloitte Icon
iprospect Icon
ogilvy Icon
publicis sapient Icon
Shopify Icon


Moz Icon
UpCity Icon
NinjaOutreach Icon
Backlinko Icon
NinjaOutreach Icon
Moz Icon
UpCity Icon

Backlinko Icon
NinjaOutreach Icon

NinjaOutreach Icon
Leader - Summer 2022
High Performer - Small Business - Summer 2022

Shopify
Users Love Us


Deloitte
Iprospect


Publicis Sapient
Ogilvy

Beginner Friendly

SEOptimer is quick to learn and easy to navigate, making it a refreshing alternative to Semrush. Our dashboard is clean and intuitive, so you can access audits, keywords, and backlinks within seconds.

And if you ever need help, our detailed documentation and step-by-step guides make it effortless to unlock the full power of every feature in our SEO toolkit.

Use the SEO Audit Tool Trusted by Marketers Worldwide

More than 3,000 digital agencies rely on SEOptimer to audit their own websites and their clients’ sites with confidence. Our SEO audits deliver clear, actionable insights across performance, on-page SEO, usability, backlinks, and technical issues.

Each report highlights what’s working, what needs attention, and how to improve, making it easy to understand your site’s health and take the right steps to boost rankings.

Create Complete White Labeled Reports

SEOptimer is the perfect Semrush alternative for digital agencies that want to automate client reporting with ease. You can fully customize SEO reports with your own branding, including colors, logos, and content preferences.

Whether you need scheduled reports or on-demand PDFs, SEOptimer makes it simple to deliver polished, professional SEO insights that look like they came from your own in-house team.

Lead Generation with Embed Forms

SEOptimer’s Embed Form feature helps agencies generate qualified leads directly from their website. Simply add the audit form to your pages and visitors can run a free SEO report, giving you instant lead details and valuable contact information.

This is a powerful conversion tool that Semrush doesn’t offer, making SEOptimer a great choice for agencies that want to attract more clients and showcase value automatically.

See How Your Site Performs in AI Search

SEOptimer helps you understand how visible your site is in AI-powered search.

Track mentions and traffic from AI Overviews, and audit key elements like LLM Readability, your LLMs.txt file, and important schema that LLMs rely on to interpret your content.

These insights make it easy to optimize your site for the evolving world of AI-driven search results.

Uncover Deeper SEO Insights with Our SEO Crawler

SEOptimer’s SEO Crawler helps you find hidden issues across every page of your site in just a few minutes.

The crawl highlights technical problems, on-page issues, broken links, and more, giving you a complete view of what needs attention.

Each issue includes clear explanations and practical guidance, making it easy to understand the problem and follow the exact steps needed to fix it.

Find the Best Keywords for SEO

Discover high-value keywords that can drive real traffic and rankings with SEOptimer’s Keyword Research tool.

You can explore search volumes, difficulty scores, related terms, keyword variations, and view SERP results to build smarter SEO strategies.

Each keyword includes helpful metrics to guide your decisions, making it easy to identify opportunities, target the right phrases, and plan your next great piece of content with confidence.

Stay on Top of Keyword Tracking and Ranking Positions

Keeping track of your keyword rankings is essential for understanding what’s working and where to improve. SEOptimer’s tracker is a powerful alternative to Semrush for monitoring position changes, search volumes, competitors, and trends.

With our Keyword Tracker, you get easy-to-read data that shows how your rankings shift over time, helping you measure progress, spot new opportunities, and refine your SEO strategy without any guesswork.

All the Backlink Insights You Need

If you’re looking for a Semrush alternative for backlink research, look no further.

Our Backlink Research tool gives you clear visibility into any site’s link profile, making it a strong alternative for backlink analysis.

You can view referring domains, anchor text, link types, authority metrics, and new or lost backlinks in a simple, easy-to-understand layout. These insights help you assess link quality, identify opportunities, and strengthen your overall SEO strategy.

Why Users Love SEOptimer

What are you waiting for?

Try SEOptimer today